Policies

Privacy Policy

Last Updated: 2024-11-28

Introduction

This Privacy Policy explains how we collect and use information when you visit zakaworld.org. We believe in being clear and honest about our data practices and how they affect your privacy.

Information We Collect

When you visit our website, we collect and process information for purposes including providing our services, improving user experience, and delivering relevant advertisements through platforms like Google Ads.

Automatic Data Collection

When you visit our website, certain information is automatically collected:

Basic Technical Data

Our security and performance providers, including Cloudflare and our donation processing system, process technical information such as:

• IP addresses
• Browser type and version
• Operating system
• Device information
• Referral source
• Length of visit
• Page views
• Navigation paths

Analytics and Communication Tools

Our website uses several analytics and communication services to help us better serve our supporters:

• Google Analytics: Helps us understand website usage patterns
• Google Ads: Tracks conversions and creates customer lists for advertising purposes
• Facebook Pixel: Helps us reach more potential supporters
• Microsoft Clarity: Analyzes user experience and behavior
• Klaviyo: Manages supporter communications
• Drip: Handles communication automation
• ThoughtMetric: Provides additional insights about our online presence

Donation Information

When you make a donation or sign up to support our cause, we collect:

• Name
• Billing address
• Donation payment information
• Email address
• Phone number

Cookie Usage

Our website uses various types of cookies:

• Essential Cookies: Required for basic website functionality
• Analytics Cookies: Help us understand how visitors use our site
• Advertising Cookies: Help us deliver relevant advertisements
• Communication Cookies: Help us better serve our supporters
• Payment Processing Cookies: Required for processing donations safely
• Session Cookies: Maintain your session while browsing or making donations

Advertising and Customer Lists

We use information collected from our website visitors and customers to create customer lists for advertising purposes. This includes sharing information such as email addresses and phone numbers with advertising platforms like Google Ads to match you with your Google account and show you relevant advertisements. You may see our ads on third-party websites and platforms as a result of this matching process. This data sharing and matching is done in accordance with each platform’s privacy policies and data protection requirements.

Third-Party Services

We work with several third-party services that may collect and process your data:

Payment Processors:

• Stripe
• PayPal

Donation Platform:

• WooCommerce and associated plugins

Analytics, Advertising and Communication:

• Google Analytics
• Google Ads
• Facebook
• Microsoft Clarity
• Klaviyo
• Drip

Website Infrastructure:

• Cloudflare
• WordPress
• Elementor

Each of these services processes data according to their own privacy policies and data handling practices.

How We Use Your Information

We use the collected information to:

• Process your donations
• Send donation receipts and acknowledgments
• Communicate about our mission and impact (with your consent)
• Improve our website and supporter experience
• Create and use customer lists for advertising purposes, including matching your information with Google Ads and other advertising platforms to show you relevant advertisements
• Track conversions and site interactions to measure and improve our advertising effectiveness
• Protect against fraud and abuse
• Create anonymous statistics about website usage
• Provide supporter assistance
• Comply with legal obligations
• Send relevant updates about our work and mission

Data Storage and International Transfers

This website is hosted in the United States and operates under US law. The information we collect may be stored and processed in the United States or any other country where our service providers maintain facilities. By using our website, you understand and agree that your information may be transferred to countries outside your country of residence, which may have different data protection rules.

Your Choices

You can control how your information is collected and used:

• Cookie Preferences: Most web browsers allow you to control cookies through their settings
• Communications: You can opt out of non-essential communications
• Supporter Information: You can update your information through our website
• Payment Information: You can choose which payment method to use for donations
• Advertising: You can opt out of personalized advertising through Google’s Ad Settings and other advertising platforms’ privacy controls

Children’s Privacy

Our website is not directed to children under 13, and we do not knowingly collect personal information from children under 13. If we learn we have collected personal information from a child under 13, we will delete this information.

Security

We implement appropriate technical and organizational security measures to protect your information. However, no internet transmission is completely secure, and we cannot guarantee the security of information transmitted to our website.

Updates to This Policy

We may update this Privacy Policy as our practices evolve. The most current version will always be posted on this page with an updated revision date. For significant changes, we will provide a prominent notice on our website.

Questions

If you have questions about this policy, you can contact us at [email protected].